Bausch + Lomb
Eyetelligence by Bausch + Lomb
Redesigning Eyetelligence to reduce surgical planning complexity
- Period
- Aug - Oct 2025
- Role
- Lead Designer
- Team
- 2 Designers, Product Team, Marketing Team
- Scope
- Complete UX redesign of surgical planning software

About
We redesigned Eyetelligence to reduce surgical planning complexity and improve OR readiness. Eyetelligence is Bausch + Lomb's digital platform for cataract surgical planning. It connects diagnostic data from devices such as SeeNa with the surgical workflow, enabling surgeons to calculate intraocular lenses (IOLs), prepare surgical plans, and coordinate with their teams.
Challenges
- 10-week compressed timeline from discovery to developer handoff.
- Steep learning curve – complex medical domain requiring deep understanding of cataract surgery workflows and IOL calculations.
- Conservative stakeholder resistance – commercial team strongly defended the existing product and resisted change.
- Technical limitations – frontend optimization required without disrupting backend architecture or clinical accuracy.
Solution
Redesigned the complete platform to transform surgical planning workflows from database-driven navigation to role-based dashboards, task management systems, appointment scheduling, IOL calculations, patient records, and reporting capabilities. Built a scalable design system supporting multi-theme implementation and established workflow patterns that prioritize surgical readiness over administrative data entry.
68%
fewer clicks to complete core tasks
200%
productivity increase through workflow optimization
- Streamlined IOL calculator from 5-page to 2-page flow
- 3-click minimum for bulk patient processing
- Role-specific dashboards for surgeons vs. coordinators
Research-to-Design Process
We inherited comprehensive research from another consultant team and hit the ground running with stakeholder alignment sessions. The challenge was clear: transform years of backend-driven design decisions into user-centered workflows without disrupting the solid clinical foundation.
Weeks 1–3 — Discovery and Foundation
- Research Synthesis: stakeholder alignment sessions; studied existing research materials and translated insights into actionable design principles.
- System Analysis: built site maps and documented user workflows; conducted heuristic analysis revealing critical IA problems.
- Field Research: conducted on-site clinic observations with surgeons and coordinators; analyzed collected data.
Weeks 4–6 — Design and Validation
- Design System Set Up: set up and customized design system to start building scalable and multi-themed prototypes.
- Remote User Testing: created interactive prototypes and conducted scripted testing sessions with surgeons and coordinators to validate the role-based approach.
- Sprint Planning: technical feasibility assessment with development team, feature prioritization and sprint planning.
Weeks 7–10 — Refinement & Handoff
- Design Handoff: translated validated concepts into a scalable prototype covering full product functionality.
- Documentation: documented component variants and interaction patterns, prepared final design specifications for developer implementation.
My role as Lead Designer
I owned the complete design vision – from information architecture restructuring to final component specifications. This included creating all prototypes, participating directly in user research sessions, and navigating stakeholder feedback that sometimes conflicted with user needs. The result was a redesigned product that maintained clinical accuracy while dramatically improving usability.
Solution Highlights — Research-Driven Design Principles
- Jump straight into work — users wanted immediate access to daily planning workload, not analytics dashboards.
- Optimize planning, not EMR — excel at surgical calculations instead of duplicating patient management tools.
- Notes travel with patients — critical decisions and case flags needed seamless handoff between coordinators and surgeons.
- Save progress, show readiness — draft functionality and clear surgical prep status prevented lost work and confusion.
- Team visibility — each role needed to see the other's task completion to prevent duplicate work.
Five key innovations
Dashboard Personalization
Role-based dashboards. Surgeons get personal task lists and day views with quick access to OR-ready plans. Coordinators see month views with multi-surgeon task management and practice metrics. Impact: users can now "jump straight into their tasks" without navigating through irrelevant information.
Streamlined calculations
Users explore calculations in one seamless view, instantly seeing how changes impact results, enabling faster, more confident adjustments and comparisons.
Facilitated connections
Tasks that work between surgeons and their staff act as connective tissue within planning; tasks are created automatically in response to a scheduled appointment.
Planning-first patient management
Not just another EMR; the system prioritizes ophthalmology planning so surgeons and coordinators can track calculations and compare plans with ease.
Results & Impact
“Where in the prior version it didn't really do much for me on the dashboard as far as giving me actual data... I think this is definitely an improvement. It actually gives me data.”
“I like the OR schedule today and the tasks front and center. I think that's a good thing to have... I'd go straight to tasks to start tackling what is needed for the day.”
- IOL calculator: 5-page flow → 2-page flow. Real-time formula updates eliminated frustrating back-and-forth navigation.
- Fast Pass workflow: minimum 3 clicks for batch processing. High-volume practices can complete planning for multiple patients in one session with built-in quality checks.
- Dashboard navigation: direct access to priority tasks, eliminating the need to hunt through multiple sections for urgent work.
Business Impact
The redesign re-positioned Eyetelligence as a workflow-first platform rather than just a calculation tool. This differentiation supports market positioning against competitors while addressing the core user frustration with surgical planning software complexity.
As development is not yet finished, we are waiting for metrics results.








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